Advertising/PR/Media Kit

I’d love to partner with you to showcase your business/client on Driftwood Journals.

Here you will find information about myself and my blog, but I am of course happy to answer all and any questions you may have. Ultimately I aim to customise each partnership to create high value evergreen content that people genuinely care about.

The blog in a nutshell: Driftwood Journals is a leading source of informational and inspirational travel content for culturally and gastronomically curious travellers. I aim to serve travellers looking for authentic local experiences, romance and an affordable taste of luxury in Spain and the world’s most exciting destinations. Traffic hovers around 50,000 pageviews per month, typically from couples aged between 25 and 50.

Me in a nutshell: I’m Ben Holbrook, a British travel writer and photographer with a professional background in digital marketing. I worked as Head of Content Marketing at one of London’s most prestigious SEO agencies and now fuse my experience there with my creative talents to develop premium quality content that showcases the travel companies I partner with. I enjoy working with all types of businesses, from small restaurants and tour providers to national tourist boards and global travel brands.

Voted one of the best blogs about Barcelona by SpottedbyLocals.com

Voted one of the top 20 blogs about Spain by Feedspot.com

Get in touch via email (ben @ driftwoodjournals.com) for more info.


Testimonials

“Really I wanted to thank you for your post about our tour. SO many people who come on the tour tell us they found out about it through your blog, and then were sold after reading the post. It’s incredible to see this working! I kid you not, I’d say close to a third of the people who’ve come through thus far read about it on Driftwood Journals, and as far as finding out through blogs, yours is almost exclusive.” ~ Renée Christensen, Devour Spain Food Tours

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“Many thanks for the fantastic article about gastronomy in Valencia! We really loved it! We are going to share it as well in our social networks, so more virality coming our way!”Ester Giner, Visit Valencia

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“Amazing! The post is wonderful, thank you so much for transmitting such a positive image of NaparBCN. Great photos too!”Anastasia Ozarinskaia, NaparBCN

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“Thank you SO MUCH, Ben! The blog post is really nice. You’ve gone into details that are exactly what we need and you have transmitted the peace and pure relaxation clients will find here! And the pictures look fantastic!”Marina Carrión, Aire Ancient Baths

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“Ben’s expertise in all things Barcelona is second to none. He was lovely to work with, always on the ball and to the point. I would welcome the opportunity to partner with him again in the future.” ~ Chelsea Blacker, Digital Account Director, BlueGlass (London)

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“Thank you so much for the article! It is really good! You can’t imagine how important this is for us.” ~ Margherita, Food Lovers Company (Food Tour)

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“Fantastic Ben, it’s everything I hoped for! Thanks so much!” ~ David Baird, Classic Sail Tours

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“You are very good at what you do!!! It is awesome, thank you!” ~ Natalia Chelsea Di Palma, Drive Me

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“Very happy with the post and I appreciate you getting this together so promptly.”
Meghan Payne, Melt Content

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Click the links below to see what others have to say about Driftwood Journals


Audience

Driftwood Journals is a go-to resource for culturally and gastronomically curious couples, families, foodies and independent travellers who want the inside scoop on travelling in Barcelona, Spain and the rest of the world.

  • Recommendations on what to do, see and eat/drink in Barcelona, Spain – and beyond
  • Cultural insight and practical travel information
  • Advice on where to stay in Barcelona, Spain and other desirable destinations
  • Inspiration on where to visit next

Demographics

My largest audience is the UK, with Spain and USA following closely behind. It’s worth noting, however, that the majority of my views from Spain actually come from travellers who are already in Spain – people typically from Britain and the US.

Females account for around 70% of visits and are typically travelling with their partners. Ages of my followers typically range from 25 to 50.

Traffic demographics

Annual sample


Stats

Driftwood Journals currently receives around 45,000 to 50,000 monthly pageviews from 25,000 to 30,000 unique monthly visits and around. Traffic continues to grow.

traffic figures for Driftwood Journals Travel and Food Blog May 2014

Traffic sample for May 2014


Social Media

Driftwood Journals has a highly targeted social media following with circa 20,000 followers spread across Instagram, Facebook, Twitter and Pinterest. This figure continues to grow and I always factor in social media coverage when putting collaboration campaign packages together.


PR/Blog Trips/Reviews

My goal with Driftwood Journals is to create a rich and trustworthy source of information and inspiration for travellers interested in Barcelona, Spain and the rest of the world.

If you think your company or client would be of interest to my audience, please don’t hesitate to get in touch and tell me all about it (ben @ driftwoodjournals.com).

I work closely with:

  • Accommodation providers – Hotels, booking sites, B&Bs, hostels, apartment rental companies
  • Restaurants, bars, cafes, coffee shops, etc.
  • Transport companies
  • Tourist boards and destination marketers
  • Tourist attractions
  • Travel-related products – I offer travel gear and gadget reviews here on the blog too

Native Advertising and Sponsored Posts on Driftwood Journals

I also offer native advertising here on Driftwood Journals travel and food blog and work hard to customise each collaboration.

Get in touch via email (Ben @ driftwoodjournals.com) for more info.